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INsights 

How to Set Realistic Fundraising Goals

How to Set Realistic Fundraising Goals

If you're struggling to raise funds for your organization, you're not alone. You started your nonprofit to help people, not to spend all your time soliciting and fretting about resources. But the truth is you can't do this important work without support. And by...

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Grant Makers Hate These 4 Things

Grant Makers Hate These 4 Things

Janeal Ford, MPA, CFRE With a career spanning two decades, I have worked with hundreds of grant making donors and prepared thousands of successful grant proposals. From the local service club wanting a one-page letter to the city government asking for a hundred-page...

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The Fundraising Secret No One Talks About

The Fundraising Secret No One Talks About

Ah, the allure and mystery of fundraising. It is a topic that can evoke feelings ranging from disdain to bliss. After two decades of working in the field, my impression is most executive and board leaders are anxious about fundraising. One board member went so far as to tell me she would rather chew on glass than fundraise. I can still remember the thick tension her comment created in the boardroom as she dared say out loud what most everyone else was thinking. At the time, I remember feeling gratitude for her bravery to put her feelings on the table. Awareness is the first step to change.

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One Gift Wonders

One Gift Wonders

  For every person making a gift to a charity, there is someone who quits giving. With the average industry retention rate at a dismal 45%, it appears only an elite bunch have found the winning formula for success in fundraising.  Experts tell us if we focus on...

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